In the world of real estate investment, how critical is attitude? It is critical, so critical in fact, that it can have a significant impact on your company’s overall profitability. The traditional attitude comparison you’ll hear emphasises the importance of maintaining a positive attitude at all times. The two rallying cries of this strategy are ‘Stay optimistic!’ and ‘Be positive!’ and I can’t say I disagree with either. I just happen to believe there’s a little more to it. What you feel on the inside and what you communicate to the outside world are both important components of a positive attitude. I’d like to look at three aspects of a positive attitude today: friendliness, empathy, and trust. Look at this now Real Estate Investors-Cash Home Buyers Atlanta
Notice that I’m not referring to ‘raw exuberance’ or the traditional’smile and nod’ approach to satisfying clients or, in some cases, family members. In other words, having a positive outlook isn’t about being energetic or always accommodating. The approach has a level of superficiality to it that I think many clients will see right through.
This is probably the most apparent aspect of having a positive attitude. Naturally, an investor who comes off as a jerk (and sadly, I’ve met a few of them) would not be viewed favourably, but others who fall into this category are likely to have their reasons. ‘Hey, this is a business, and I just treat it and anyone I’m around like it’s a business,’ the jerk might say. Sure, treating a company like a company is necessary, but I believe that statement is just a euphemism for “I’m a jerk; deal with it.” The bottom line is that certain people are just not good and will likely never be.
You can either shake your head or see this as a golden opportunity. The world’s jerks will introduce their negative attitudes to the clients and friends they encounter, making those of us who are nice look even better. The friendly investor’s approach consists of being competent, cordial, respectful, and courteous. In this situation, honesty stems from being a good human being rather than investment experience, and the importance of that alone can never be overlooked. You’re in the people market, and being likeable will help you achieve your goals.
Empathy is the ability to feel for someone.
Empathy is clearly described as the desire to comprehend a situation or another person’s needs. It is often confused with the related word compassion, but the two terms are not interchangeable. Sympathy is when you really feel sorry for others and absorb the emotional impact of their situation. Empathy is just as sensitive as empathy, but it requires less of the emotional side of a situation, making it much more rational, which is beneficial to us as real estate investors.
Simply being involved in someone’s situation, asking questions, and legitimately wanting to understand what is going on is how empathy expresses itself. When you can express this to your customers, it can get you a lot of respect because it shows that you care about what’s going on with them. However, empathy is more than simply asking questions. Empathy must be genuine in order to show to a customer. It is a part of your personality and can show in both your tone of voice and your body language.